Ice cream that sells.
Hela2 delivers strong retail performance, reliable DSD, and flavors customers come back for.
View ProductsFeatured Products
Fresh, colorful, and made to stand out in every freezer.
Popsicles Collection
High rotation flavors. Strong visual appeal. Built to sell.
30% – 40% Retail Margin
Strong SRP positioning allows our partners to achieve consistent margins while driving high product rotation and repeat sales.
2026 Product Catalog
Download our full catalog with products, pricing structure and display options.
Download CatalogBest Partners in the RGV
Trusted retail and local business partners helping Hela2 grow across the Rio Grande Valley.
H-E-B
Retail partner with strong store-level opportunity.
Juniors
Local partner supporting community-driven sales.
Border Town
Regional partner with border-market reach.
Barrio 37
RGV partner focused on local customer traffic.
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